1. Product Overview
Lucozade Alert Cherry Blast – 500 ml is a ready-to-drink energy beverage delivering a bold cherry flavour in a convenient single-serve format. It is primarily suited to beverage distributors, wholesalers, retailers, convenience channels, vending operators, and foodservice businesses seeking high-demand energy drink products. Its recognizable brand positioning, convenient packaging, and stimulating energy-drink proposition support strong consumer appeal and repeat-purchase potential. The product provides wholesalers with a commercially attractive addition to beverage portfolios targeting active and on-the-go consumers.
2. Key Specifications & Technical Characteristics
- Product Type: Ready-to-drink energy beverage
- Brand: Lucozade
- Variant: Alert Cherry Blast
- Pack Size: 500 ml
- Flavour: Cherry
- Physical Form: Liquid beverage
- Packaging: 500 ml retail-ready bottle
- Grade: Commercial beverage / consumer retail grade
- Colour: Product-specific cherry beverage colour
- Shelf Life: As stated on manufacturer packaging; subject to proper storage
- Storage: Store in a cool, dry environment away from direct sunlight and excessive heat
- Origin: Subject to available batch and supply source
- Documentation: Product and batch documentation available where applicable
3. Core Industrial Applications
- Wholesale & Distribution: Suitable for bulk procurement and redistribution through beverage wholesalers and regional distributors.
- Retail & Convenience: Designed for supermarkets, convenience stores, independent retailers, and high-footfall outlets.
- Foodservice & Hospitality: Suitable for cafés, restaurants, hotels, catering businesses, and entertainment venues.
- Vending & On-the-Go Channels: Convenient single-serve format supports vending, travel, workplace, and leisure applications.
- Commercial Beverage Supply: Provides distributors with a recognized energy beverage option that can complement broader soft-drink and functional beverage portfolios.
4. Competitive Advantages
- Brand Recognition: Lucozade provides established consumer familiarity and strong commercial positioning.
- Consistent Quality: Manufactured to established beverage production and quality-control standards.
- Convenient Format: 500 ml single-serve packaging is practical for retail, vending, foodservice, and on-the-go consumption.
- Market Appeal: Distinctive cherry flavour provides differentiation within competitive energy beverage categories.
- Supply Capability: Suitable for structured wholesale procurement and bulk distribution programs.
- Commercial Efficiency: Bulk purchasing can support competitive landed costs and streamlined replenishment for distributors.
- Logistics Support: Appropriate for palletized and containerized beverage supply, subject to packaging and loading configuration.
- Documentation: Product specifications and relevant commercial documentation can be provided where applicable.
5. Commercial & Supply Information
- Minimum Order Quantity (MOQ): BULK 20MT
- Loading Capacity: Subject to container type, pallet configuration, packaging dimensions, and applicable shipping requirements
- Supply Format: Bulk wholesale supply
- Packaging: 500 ml retail-ready units










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