1. Product Overview
Nestlé Cerelac Wheat & Milk – 400 g is a wheat-based milk cereal formulated as a convenient complementary food for infants and young children, subject to the product’s local formulation and labelling requirements. It combines cereal ingredients with milk components to provide a practical, easy-to-prepare nutrition option for retail, wholesale, and institutional food distribution channels. The 400 g format offers a commercially efficient balance between consumer convenience, product turnover, and storage requirements. For B2B buyers, its established branded positioning and standardized packaged format support consistent sourcing and distribution across multiple markets.
2. Key Specifications & Technical Characteristics
- Product Type: Wheat & milk infant cereal
- Brand: Nestlé Cerelac
- Net Weight: 400 g
- Primary Ingredients: Wheat/cereal ingredients and milk components; exact formulation varies by market and should be verified against the applicable product label
- Grade: Commercial packaged food product
- Physical Form: Dry cereal powder
- Colour: Typically light cream to beige, subject to formulation
- Packaging: 400 g retail package; outer carton configuration subject to supplier packing specification
- Shelf Life: Subject to the manufacturer’s batch-specific expiry date and storage conditions
- Storage: Store in a cool, dry environment and follow the manufacturer’s label instructions
- Origin: Country of manufacture may vary by market and batch; confirm before purchase
- Documentation: Product specifications, batch information, expiry details, and applicable food documentation available subject to supplier and destination-market requirements
3. Core Industrial Applications
- Wholesale & Distribution: Suitable for importers, distributors, wholesalers, supermarkets, and organized retail channels handling branded infant nutrition products.
- Retail Supply: The 400 g consumer format is suitable for pharmacies, supermarkets, grocery retailers, and specialized baby-product outlets.
- Institutional & Food-Service Distribution: Can support approved institutional procurement channels where packaged infant cereal products are required.
- Commercial Advantage: Standardized branded packaging simplifies inventory identification, order processing, retail merchandising, and repeat procurement.
- Operational Efficiency: Ready-to-use dry cereal format offers practical storage, handling, and distribution compared with products requiring refrigerated transportation or complex preparation.
4. Competitive Advantages
- Quality Consistency: Manufactured as a standardized branded packaged food product, supporting consistent product identification and specifications.
- Supply Reliability: Established branded product positioning can support repeat wholesale procurement, subject to regional availability and allocation.
- Logistics Capability: Dry packaged format facilitates conventional warehousing, containerized shipping, and international distribution when handled according to applicable food-logistics requirements.
- Price Competitiveness: Bulk procurement can provide commercial efficiencies for qualified distributors and wholesalers, depending on order volume, destination, and market conditions.
- Market Recognition: Recognized consumer brand positioning can support established retail and distribution strategies.
- Documentation: Batch, packaging, shelf-life, and product documentation can be provided subject to supplier availability and destination-market requirements.
- Sustainability: Efficient dry-food packaging and ambient distribution can reduce the logistical requirements associated with temperature-controlled products.
5. Commercial & Supply Information
- Minimum Order Quantity (MOQ): BULK 20 MT
- Loading Capacity (MT per Container): Subject to final packaging configuration, carton dimensions, palletization, and applicable container weight limits; confirmed at quotation stage
- Supply Format: Bulk wholesale supply for qualified B2B buyers
- Shipping: International supply subject to destination, regulatory requirements, product availability, and agreed commercial terms










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